Serfs of the Turf

New York Times (November 11, 2007)

The three most lucrative college football teams in 2005 — Notre Dame, Ohio State and the University of Texas — each generated more than $60 million for their institutions. That number, which comes from the Department of Education, fails to account for the millions of dollars alumni donated to their alma maters because they were so proud of their football teams. But it still helps to explain why so many strangers to football success have reinvented themselves as football powerhouses (Rutgers?), and also why universities are spending huge sums on new football practice facilities, new football stadium skyboxes and new football coaches.

via Serfs of the Turf – New York Times

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